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How powerful do you think Facebook is?
Although Online Social Networks are not new at all, it seems to be a topic that has started to interest large organizations.
Why are Businesses interested now in Social Networks when a few months ago this was a topic that only interested bloggers?
It looks like the 350,000,000 members around the world that use Facebook has made business owners and marketers at large organisations value the power of Social Networking.
How powerful you think Facebook is if his founder knows your Name, E-mail address, Date of Birth, Gender and on top of that Facebook knows who your friends are, what you like, what you do, what you are interested in.
Even Mr. Gates started to think about the power of Social Network so he started to build his own Social Community. He decided to close his Facebook account so people wouldn't think he is endorsing it.
Businesses now have started to trust in the power of Social Networking. Not many but a few organizations have started to build their own communities and participating in what Mark Zuckerberg built one day: Facebook.
I don't know if it is me who cannot live without Facebook anymore because I am a Social Media expert. But I would love to study how many times a day people pronounce the "F" word, that "F" word is not anymore the one to used to be the most popular one. For a few months now "Facebook" has become one of the most popular words everywhere and in all languages.
If you are into marketing and you are still considering if your business should use Facebook or any other Social Networking Strategy just consider that good marketers go where the crowds are. And everything seems to indicate that the crowds are now into Social Networking and specially into Facebook.
I am leading a movement that supports Social Networking for Businesses in Australia. I am sharing with my readers the names of Australian Businesses that use Facebook and Twitter as part of their Social Media Strategies.